Category Archives: Mailing & Fulfillment

New Postage Rates Approved Effective May 31st

Posted on May 7, 2015 by Lorne Hood

The pending rate increase has just been approved below is a recap of the general changes. The average overall increase by class is 1.966%, which aligns with the CPI cap. The increase for Standard Mail letters will be about 1.8% … Continue reading →

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First Class postage Increases to .49 cents. New prices coming January 2014?

Posted on September 25, 2013 by Lorne Hood

Today the USPS announced its intention to seek a 5.9% across the board increase in postage rates and services. With the major part of the increase coming from First Class mail. The cost of the first class stamp will be … Continue reading →

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How can IMb Tracing help my business?

Posted on April 23, 2013 by Lorne Hood

IMb Tracing is a service that provides real-time tracking information for your automation-compatible letters and flats, giving advance notice for both incoming and outgoing mail. GSI Marketing’s direct mailing services can show you how. Destination IMb Tracing service (for outgoing mail) … Continue reading →

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UPWARDLY MOBILE

Posted on April 17, 2012 by Lorne Hood

Postage savings planned around mobile barcode promotion for 2012. The Mobile Commerce and Personalization Promotion will give mailers a chance to integrate QR codes and other mobile technologies into direct mail. The promotion will run from July 1 through Aug. … Continue reading →

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USPS Postage Rate Increase Coming

Posted on October 24, 2011 by Lorne Hood

As of January 22, 2012, the prices for most Postal Service mailing services will change. Mailing Services includes First-Class Mail, Standard Mail, Periodicals, Package Services and Extra Services. Learn more about the United States Postal Service price changes taking place … Continue reading →

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Neuroscience and Direct Mail

Posted on September 6, 2011 by Lorne Hood

Recent research has shown that Direct Mail leaves a deeper, more lasting impression on people’s brains when compared to digital advertising of the same message. Bangor University, North Wales, UK.,  in partnership with the Royal Mail and published in the … Continue reading →

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USPS gives a 3% postage savings using QR codes and Direct Mail

Posted on May 31, 2011 by Lorne

By: USPS Marketers get 3 percent off and more effective mail. The Postal Service wants to show marketers how mobile barcodes can increase the value of mail, so it’s offering an upfront 3 percent discount this summer for integrating the … Continue reading →

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